EXPLANATION ABOUT PERSONAL DATA PROTECTION AND PRIVACY POLICY

Below, Z Brida provides basic information regarding the protection of personal data transferred to us. Z Brida, in order to fulfill the obligation to inform arising from Article 10 of the Personal Data Protection Law No. 6698 (“KVKK”), presents the following explanations for the attention of our customers and third parties using our website and/or mobile applications. Z Brida reserves the right to update this Personal Data Protection and Privacy Policy in accordance with any changes in the applicable legislation.

  1. What is the Legal Basis for Z Brida to Collect Personal Data?
    There are various regulations in different laws regarding the use of our customers’ personal data. Primarily, the principles for the protection of personal data are determined by the KVKK. Additionally, Law No. 6563 on the Regulation of Electronic Commerce also includes provisions regarding the protection of personal data. Through the provisions of the Turkish Penal Code No. 5237, certain criminal sanctions are foreseen for the protection of personal data in some cases. Moreover, the collection and use of data is necessary to fulfill our obligations arising from the Consumer Protection Law No. 6502 and the Distance Sales Regulation.

  2. What Methods Does Z Brida Use to Collect Personal Data?
    The data provided by our customers through the www.zbrida.com website or mobile applications is processed by Z Brida, based on the customers’ consent and in accordance with legal provisions. The website, which belongs to Z Brida, uses cookies. A cookie is a file, usually made up of letters and numbers, that is stored on the internet browser or hard drive of the device in use, allowing the device to be recognized. For better service provision and in compliance with legal obligations, Z Brida will collect, process, share with third parties, and securely store your browsing information, unless otherwise specified in this Personal Data Protection and Privacy Policy.

The cookies on www.zbrida.com store information collected through log files, clear gif files, or third-party sources to create a summary of your preferences. These cookies may track your browsing information or usage history to provide you with personalized promotions, marketing offers, or to improve the content of the website or mobile application. Z Brida can match the information collected from you at different times or through various methods with information obtained from third parties.

Z Brida’s mobile application uses session cookies and persistent cookies. A session ID cookie expires when you close your browser. Persistent cookies remain on your hard drive for a longer period. You can remove persistent cookies and reject both session and persistent cookies by following the instructions in your browser’s “help” file or by visiting “www.allaboutcookies.org” or “www.youronlinechoices.eu“. If you reject persistent cookies or session cookies, you can still continue using the website or mobile application, but you may not be able to access all the functions of the website or mobile application, or your access may be limited.

  1. How Are Cookies Used on the Website?
    The cookies on www.zbrida.com are used to remember your preferences and personalize your use of the website and mobile application. This includes cookies that save your password and keep your session active, allowing you to avoid entering your password multiple times. They also help the website or mobile application remember and recognize you during future visits. Cookies track your activity on the site, such as where you accessed the site from, which content you viewed, and how long your visit lasted. These cookies are used for advertising and promotional purposes to serve you content and advertisements relevant to your interests. When using the site, this helps Z Brida provide you with more suitable content, personalized campaigns, and products, and prevent showing content or offers that you have previously opted out of.

  2. How Does the Website Use Third-Party Cookies for Advertising and Retargeting?
    The cookies on the zbrida.com website may also use advertising technology to offer you relevant ads when you visit search engines, websites, or mobile applications, or websites where we advertise. This technology uses your previous visits to the website and mobile application to show you tailored ads. A unique third-party cookie may be placed on your browser to help the website recognize you. You can remove persistent cookies or reject both session and persistent cookies by following the instructions in your browser’s “help” section or by visiting “www.allaboutcookies.org” or “www.youronlinechoices.eu“.

  3. What is Z Brida’s Purpose for Using My Personal Data?
    Z Brida may, within the limits permitted by law, record, store, update, disclose to third parties, transfer, classify, and process your personal data. Your personal data is used for the following purposes:

  • To confirm the identity of the person making a purchase via the website or mobile application,

  • To record necessary contact information such as address and other details,

  • To communicate with customers regarding the terms, status, and updates of contracts made under the Distance Sales Contract and the relevant provisions of the Consumer Protection Law,

  • To organize records and documents that will serve as the basis for processing on electronic (internet, mobile, etc.) or paper platforms,

  • To fulfill obligations under the Distance Sales Contract and the Consumer Protection Law,

  • To inform public authorities if necessary for public safety, in accordance with the law,

  • To enhance the shopping experience for customers by informing them about products they might be interested in, based on their preferences, and sharing promotional campaigns,

  • To increase customer satisfaction, identify customers shopping on the website or mobile application, conduct customer demographic analysis, and use this information for marketing and advertising activities. Additionally, surveys may be conducted through electronic or physical environments in collaboration with affiliated organizations,

  • To provide recommendations from our partners and inform customers about our services,

  • To address customer complaints and suggestions related to our services,

  • To fulfill our legal obligations and exercise the rights arising from applicable legislation.

  1. How Does Z Brida Protect My Personal Data?
    Personal data shared with Z Brida is under the supervision and control of Z Brida. Z Brida, in its role as the data controller, assumes responsibility for organizing and taking technical measures to protect the confidentiality and integrity of the data in accordance with relevant laws. We are aware of our obligations in this regard and, in line with national and international standards, perform periodic penetration tests and update our data processing policies accordingly, ensuring they are accessible to our customers.

  2. Does Z Brida Share My Personal Data with Others?
    Sharing of personal data with third parties occurs within the framework of customer consent and as a rule, personal data is not shared with third parties without the customer’s approval. However, due to legal obligations, personal data may be shared with courts and other public institutions. Additionally, personal data may be transferred to third parties in order to provide services and quality control of the services we offer. Technical and legal measures are taken to prevent violations of rights during such data transfers. Z Brida is not responsible for violations resulting from the data protection policies of third parties and risks in their domain.

Your personal data may be shared with Z Brida’s domestic and foreign affiliates, program partner institutions, domestic and international persons or institutions that provide cloud storage services, marketing agencies, third-party organizations we collaborate with for sending commercial electronic messages, the Interbank Card Center, and various agencies, advertising companies, and survey companies both domestically and abroad, as well as our relevant business partners, to provide better service and ensure customer satisfaction.

  1. What Are My Rights Under the Personal Data Protection Law?
    Under the KVKK, you have the right to:
    a) Learn whether your personal data is being processed,
    b) Request information if your data has been processed,
    c) Learn the purpose of processing and whether your data is being used for its intended purpose,
    d) Know the third parties to whom your data has been transferred, domestically or abroad,
    e) Request correction if your data is incomplete or incorrect,
    f) Request deletion or destruction under the conditions specified in Article 7 of the KVKK,
    g) Request notification to third parties about corrections, deletions, or destructions made to your data,
    h) Object to results that may occur due to automated processing of your data,
    i) Request compensation for damages if you suffer harm due to unlawful processing of your data.

  2. How Can I Be Informed About Changes in Personal Data Protection Legislation?
    Your rights under the KVKK are Z Brida’s responsibilities. We process your personal data with this awareness and in accordance with the law. If there are any changes in the legislation, we will update the information on this page to reflect the new legal requirements, and you can always track these updates through this page.

  3. How Can I Ensure That My Data Is Kept Accurate and Up-to-Date?
    Under Article 4 of the KVKK, Z Brida is obliged to keep your personal data accurate and up-to-date. For Z Brida to fulfill its obligations under applicable legislation, it is necessary for our customers to share their correct and up-to-date data with us. If any of your data changes, please contact us through the communication channels below to update your data.

  4. Do You Have Any Questions About Your Personal Data?
    If you have any questions or feedback regarding your personal data, you can reach us at info@zbrida.com at any time.